Category: Sparrow News

New York City, May 2025 — Over the past two weeks, Sparrow Analytics’ mobile environmental monitoring technology has transformed New York’s streets into a dynamic environmental observatory. With more than 5,000 miles of urban terrain covered, Sparrow Nodes are demonstrating the future of air quality intelligence — street by street, block by block.

Mounted on moving vehicles, each Sparrow Node captures real-time data on air pollution, road quality, and more. During this deployment, the nodes scanned over 400 miles daily, producing granular, hyperlocal maps of air quality in neighborhoods across the city. The result? A comprehensive, real-time mosaic of pollution exposure patterns, identifying everything from NO₂ and CO hotspots to surprisingly clean air corridors.

What We Found:

🔍 Pollution hotspots: Elevated NO₂ and CO levels consistently tracked near dense traffic arteries and logistics hubs.

🌿 Clean stretches: Several areas, including key park zones and low-traffic neighborhoods, stood out as models of urban air quality.

This initiative is powered by Sparrow’s proprietary sensor network, which combines high-resolution mobile sensing, precise GPS tracking, and cloud-based data aggregation. The data is accessible via Sparrow’s suite of APIs — allowing cities, enterprises, and researchers to integrate high-fidelity environmental insights directly into their tools and decision systems.

“We believe data should empower healthier, smarter cities,” said Elshad Hajiyev, CEO of Sparrow Analytics. “Our NYC deployment proves that large-scale, real-time, mobile environmental sensing is not just possible — it’s essential.”

This successful run is only the beginning. With partners across Europe and North America, Sparrow’s vision is global: enabling every city to access real, street-level environmental intelligence — and act on it.

We are beyond grateful for the incredible support we’ve received during one of the most intense and exciting times for Sparrow: the Public Vote. The recognition from the community means the world to us, and it truly fuels our passion to continue pushing boundaries and innovating for the future.

A special thank you to Venturelab Innovaud FIT – Fondation pour l’Innovation Technologique, and every single one of you who believes in our little bird. Your support is what allows Sparrow to soar to new heights!

This journey wouldn’t be possible without all of you, and we’re more determined than ever to keep growing and flying higher.

Here’s to the bright future ahead—together! 🐦✨

https://www.top100startups.swiss/index.cfm?CFID=276718573&CFTOKEN=4f74ffe92f03c0a2-D22BC9BB-ABB8-F102-AB11D3A85607DFBA&page=136372&event_id=10899

Berne, Switzerland – May 27, 2024 – Sparrow Analytics SA, a leading Swiss startup specialized in environmental data analytics, collaborates with Swiss Post. Sparrow equippes Swiss Post’s postal vehicles with its patent-pending and comprehensive Nodes (Multi Micro Sensors Unit) to collect and aggregate street-level air pollution data, providing crucial air quality information to Swiss citizens right at their doorsteps.

Photo: Sparrow Node on top of selected Swiss Post cars seen on the streets of major Swiss cities. Credits: Sparrow Analytics.

Air pollution is a well-documented health hazard, contributing to premature deaths, respiratory diseases in both adults and children, cancer, and even sleep disorders. EU and Swiss regulations are progressively lowering permissible levels of particulate matter (PM10, 2.5, 1) and toxic gases such as NO2, O3, and CO. The demand for precise, hyperlocal air quality data is therefore critical.

Sparrow Analytics’ collaboration with Swiss Postis a significant step towards meeting this need. This initiative will initially cover major cities including Geneva, Lausanne, Berne, Basel, and Zurich. This first phase will encompass nearly 100 postcodes and more than 2 million inhabitants, with plans for a nationwide rollout in the future.

Philip Michel, Project Sponsor at Swiss Post: “This project matches well with our vision to power a modern Switzerland with our capabilities. That’s why we work together with Sparrow Analytics.”

Key Highlights of the Partnership:

Hyperlocal Air Quality Data: Sparrow’s technology will enable the collection of air pollution data at street level, offering Swiss citizens valuable insights into the air quality of their immediate surroundings.

Informed Decision Making: Access to detailed air quality information will empower residents to make better choices regarding their health and lifestyle, such as selecting housing locations or planning outdoor activities.

Community and Innovation Focus: This partnership provides Sparrow with the necessary coverage to expand its services across major Swiss cities.

This collaboration marks a significant advancement in environmental monitoring and public health in Switzerland. 

For more information about the project, please contact:

Sparrow Analytics SA: Max Interbrick, COO & Co-Founder

mi@sparrow.city 

+41 78 642 92 74

https://sparrow.city

About Sparrow Analytics:

Sparrow Analytics is a pioneering Swiss startup focused on environmental data analytics. By providing hyperlocal air quality information, Sparrow aims to improve public health and awareness through innovative technological solutions. With its cutting-edge sensors and analytics platforms, Sparrow is at the forefront of environmental monitoring.

Photo archive below, please use it under © Sparrow Analytics 2021-2024

Founded in 2021 by Elshad Hajiyev (CEO) and Maxim Interbrick (COO), Sparrow Analytics has developed mobile sensors to be attached to everyday vehicles that scan and measure various urban parameters in real time. In order to strengthen its operations and maximize the impact of its current financing round attracting Ground Capital and Ascending Productions as investors, Sparrow Analytics has defined a comprehensive plan covering the various facets of its business.

With a keen focus on technological innovation, Sparrow Analytics intends to bolster its technical team based in Switzerland by recruiting engineers with specialized profiles. Moreover, the company aims to roll out the next two iterations of Sparrow Node, a pivotal component of its ecosystem. These updates are geared towards enhancing performance, reducing costs, and expanding the array of measurable parameters, thereby solidifying Sparrow Analytics’ position as a frontrunner in the industry. “Additionally, efforts are underway to finalize the patent pending process, safeguarding the proprietary Swiss technology, algorithms, and methodologies honed over the past 3.5 years” says COO Maxim Interbrick.

Building on the strides made since the last angel round in October 2022, Sparrow Analytics is poised to extend its footprint within the realm of global fleets. Plans are underway to penetrate the Swiss market, with imminent updates expected. Furthermore, collaborations with major entities such as a prominent French conglomerate and FedEx fleets underscore Sparrow Analytics’ ambition to cater to diverse markets, including the United States. Exciting partnerships with the Universal Postal Union and discussions with key players like the Austrian Post further accentuate the company’s global reach and influence.

Recognizing the pivotal role of sales in driving growth, Sparrow Analytics is slated to expand its sales team both locally in Switzerland and beyond. The objective is to leverage this augmented workforce to market flagship products such as the Address-based Air Quality Index and personalized AQ reports, thereby tapping into both local and global markets.

Charting the way for expansion

As Sparrow charts its course for expansion, Switzerland emerges as the primary focus for the initial phase. The company aims to comprehensively engage with and showcase its diverse portfolio of products in the Swiss market. The inaugural step involves the provision of data across various platforms, with a concerted effort to reach the top 10 cities in Switzerland.

Concurrently, Sparrow is poised to solidify its footprint in Europe and the United States. In Europe, the company plans to establish a presence in at least 10 key cities, including but not limited to Paris, London, and Madrid. Simultaneously, Sparrow sets its sights on penetrating the U.S. market, targeting 10 cities, with San Francisco notably among them.

This strategic approach underscores Sparrow’s commitment to strategic expansion, leveraging both regional specificity and global outreach to maximize its presence and impact in key markets. By establishing a strong foundation in Switzerland while concurrently tapping into prominent European and American cities, Sparrow positions itself for sustained growth and success on an international scale.

We at Sparrow envision no other way than to be the best at everything. Our professional approach to data validation continues. After Geneva and Basel, Lausanne is our next step.

We have installed 4 x Nodes at 2 stations in Lausanne.
The first station at the Velodrome, the second at Bussigny close to the industrial area and the highway.

This co-location approach, as always, allows us to make a comparative analysis between the Nodes and the reference station respectively.

A report will be ready soon and we will be happy to share it with you.
Stay tuned.

In the meantime, just look at how our Sparrows even in a complete environment of water and high humidity work without problems and without fatigue …

Sparrow YouTube, Lausanne Ref. Station

Sparrow Analytics joins Esri Startup Program to maximize the impact of Hyperlocal Environmental Data collected in cities around the world using a wide range of ArcGIS tools

5 February, 2024

Chavannes-de-Bogis, Switzerland – Sparrow Analytics Analytics provides a comprehensive way to obtain hyper-local and granular data on air pollution, noise exposure, road status and more than 25 different environmental factors. Sparrow equips public transport and collects data in real time. All data provided by Sparrow Analytics is reliable and validated by governments and specialized environmental agencies. We aim to provide our data globally, starting in the EU and USA, targeting to provide our data in over 200 cities in the next 2 years.

Sparrow Analytics has joined the Esri Startup program as part of the Esri Partner Network (EPN). The three-year Esri program helps startups by providing access to ArcGIS software, as well as the services, tools, content, education, and training needed to successfully integrate Sparrow Analytics data into the Esri ArcGIS system. This will allow Sparrow’s data to easily reach a large number of potential partners and customers using Esri technology.

Sparrow collects and compiles environmental data to meet the growing demand for such information from businesses and individuals seeking to improve their lives as urbanization continues. Sparrow Analytics COO and co-founder Max Interbrick believes that providing reliable data on pollution and urban hazards will enable businesses and citizens to make better decisions, helping to address climate change.

“Our participation in EPN as a Startup partner will allow Sparrow Analytics to better address these challenges and develop our services, as well as collaborate with partners and clients- Max Interbrick said. “Esri is the global market leader in geographic information system (GIS) technology, location analysis and mapping software. By leveraging the tools and resources of the Startup program, Sparrow will be better able to address its data product challenges”. The data provided by Sparrow can include custom data visualizations and cloud-based mapping tools, accessible via web browsers or handheld devices, and offer advanced uses of real-time and historical data.

Sparrow Data on Esri Maps

Companies are selected for the Esri Startup program through a competitive application process. Once selected, participating companies receive access to Esri ArcGIS software, a globally leading location and mapping technology, along with education and training, networking and co-promotional opportunities, and other support resources designed to help emerging businesses thrive. More information can be found at www.esri.com/startups

About Sparrow Analytics:

Sparrow Analytics is an environmental data and analytics company. We aim to provide various environmental parameters in a cost-effective, real-time,

high-resolution, and accurate way. The company is focused on building a global network of autonomous mobile sensors to measure and analyze our environment, with the goal of improving the quality of life in cities and globally. The data, such as air and noise pollution, traffic patterns, temperature, humidity, and more, can provide insights into the environment and climate, identify pollution sources, and help find actionable solutions. The analysis of this data can assist in designing and marketing products andservices more efficiently and avoid waste of resources.

More at sparrow.city

Contact:

Sparrow Analytics:

Maxim Interbrick mi@sparrow.city

Esri: Media Contact, media.help@esri.com

Yannick is a Board advisor and a AI team lead with over 20 years of experience delivering strategic data management & AI initiatives for corporates and tech startups.

He can bridge the gap between business and AI technology and delivered pioneering innovation leveraging the power of digital ecosystems. He is a well-recognized Insurtech & Responsible AI influencer, a global event keynote speaker & Thought Leader passionate to drive the next advancement in society with a responsible use of data & algorithms.

After successfully running more than 10 paid pilot projects in Switzerland, Belgium, France, the Netherlands, Israel and the US, Sparrow Analytics is in high demand. The Swiss startup which was able to secure CHF550k in a pre-seed round as well as grants and loans from the Canton de Vaud is poised to become a global platform for collecting, harvesting, and processing data for urban environments.

I had recently the opportunity to ask a few questions to cofounders Max Interbrick and Elshad Hajiyev to learn more about the company and better understand its impressive ongoing momentum. Read the article published by Startupticker.chhttps://bit.ly/3vyy7HQ

Sparrow’s very first Linkedin post in 2024 will be about Durability.
Over the past 3 years, we’ve learned that robustness, stability, and reliability are very important when you want to perform at a high level.

As a Team (Thank you Sparrow Analytics Team)
In difficult times
In the product…

And the product is really awesome!
Welcome to Sparrow Node V4.9
more: info@sparrow.city